MEDIA RELATIONS
We are able to invent and reinvent the way that brands create relationships with their consumers and trade partners.
We hold contacts at major publications, influential blogs, and a team that’s worked in every facet of public relations.
From social media marketing and magazine collaboration to special press coverage and print space, we’re here to shine a light on your growth and success.
MEDIA RELATIONS
Digital Engagements
Digital PR
- Fully integrated approach to digital PR
- Content creation
- Online editorial
- Blogger engagement
- Digital workshops, online forums, blogger events and Twitter chats
- Networking events and meetings with online
Influencer Engagement
- influencers Celebrity engagement
- Brand ambassador programs
- High-net-worth community engagement (HNWIs)
- Social influence campaigns
- Luxury brand partnerships
Travel Industry Relations
- Trade media outreach - Submit copy for trade press features and produce forward features lists for clients for the UK trade press
- Trade show support
- Tour operator and travel agent recommendations & meetings set up for new contracts
- Participation at industry events, conferences, training workshops and awards
MEDIA RELATIONS
Press Office Management
- Press Release writing and distribution
- A press releases per month - themes for the press releases will be given in a 6-month activity table upon appointment
- Strong contacts with editors across the UK - Access to top travel, spa and beauty media on a personal level
- Media and trend monitoring - Monitor the press on a daily basis for theme and ideas for clients
- Pitching interesting stories to the relevant media
- Re-active press office - respond to all media inquiries concerning specific holiday themes that can be featured editorially
- Proactive, tailored media outreach and creative story development
- Regular contact with affinity partners, tourist boards, airlines and key tour operators and brands to maximize exposure for clients
- Media networking, events and meetings
- Event Organizing of press functions
- Media mailings and strategic gifting programs
- Arrange promotions - For example: Arrange a competition in a magazine or online magazine or provide a prize for a charity
- Event coordination and media road shows
- Reputation management, profile-building interviews and media training
- Inventing concepts for all clients to re-invent themselves
- Crisis Management support